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Fair warning, this is going to get rather maudlin.
Lately, it seems like there has been an uptick in threads blasting Paizo for the editorial decisions they've made. I won't be too specific here, but let's just say there have been complaints levied about the insulting lack of eye candy, or Paizo menacingly pushing the so-called 'gay agenda'. And to the credit of the posters here - and the human race - most of the community has rushed to Paizo's defense.
But I'm tired of waiting an reacting to negativity. Too often those of us who are impressed by the decisions a company makes are content to say 'Oh, that's nice' to ourselves and move on, while the bitter and angry minority tries to drown out the rest to sound bigger than they are.
So, apropos of no (specific) complaint:
Thank you, Paizo, for making a dedicated effort to include LGBTQ individuals - who have made up a large part of the human experience, but who have been relegated to obscurity bordering on invisibility.
Thank you for writing well-rounded female characters that are not relegated to damsels in distress and trophies to be won. For not treating female sexuality as something sinful or shameful, or as something that exists for men and male players.
Thank you for presenting humanity as a wide range of ethnicity and body types, and creating a human 'culture' that is as varied as our experiences in the real world. We are not uniform as a species - our art should reflect that.
Thank you for being accessible to your consumers. Far more often than not it feels as though companies are an unknown entity, rather than actual organization made of up of living people. Many companies, especially the larger ones, are content to allow third party intermediaries handle any direct public interaction and remain hidden behind official press releases.
Does Paizo achieve these things 100% of the time? No. Nobody does. But they are perhaps the most consistently thoughtful of any major tabletop or fantasy publisher on the market today. That they strive to reach a goal that is ultimately impossible, while managing to get a little closer at every opportunity, is something most of us appreciate - even if we do not say it often enough.
I started playing Pathfinder because I love role-playing and I love fantasy. It could have been any fantasy TTRPG, but with nearly every decision that Paizo makes in its materials and as a company in general, I feel more confident about that decision. There are very few companies I will gladly give my hard earned money to without a bit of ethical trepidation, and Paizo is chief among them. Thank you for being that, especially in an industry that desperately NEEDS a company like that.