Question about Amazon


Customer Service

Grand Lodge

I just placed an order for Kill Doctor Lucky, the Titanic version, through Amazon. S&H was free since I have Prime.

Out of curiosity, what is better for Paizo or what would Paizo prefer? Buying items like this one from Amazon or directly from Paizo?

RPG Superstar 2008 Top 32

My belief, assuming that Amazon isn't charging more than Paizo, is that buying directly from Paizo would be better for Paizo, because they get the retail markup that would otherwise go to Amazon.

Sczarni

Ross Byers wrote:
My belief, assuming that Amazon isn't charging more than Paizo, is that buying directly from Paizo would be better for Paizo, because they get the retail markup that would otherwise go to Amazon.

It depends if the few extra $ is worth more than having Kill Dr Lucky associated when other people look at items you have bought on amazon.

Sovereign Court Contributor

When pathfinder was coming out, I asked if it was better for Paizo if people subscribed, purchased at their FLGS or purchased from Amazon and similar stores.

Vic's answer was something like "All three." Basically, to get good market penetration, they need to be selling and being marketed at all levels.

They do make more money per sale of their own sales, but the more they sell in stores or online, the more they get promoted in stores and online.

Grand Lodge

Ross Byers wrote:
My belief, assuming that Amazon isn't charging more than Paizo, is that buying directly from Paizo would be better for Paizo, because they get the retail markup that would otherwise go to Amazon.

Amazon does charge a bit more ($40 vs $35). What brings the price up for Paizo is S&H which is out of Paizo's control.

RPG Superstar 2008 Top 32

The Scribe makes a good point. Buying directly from Paizo puts more money in their pocket, but buying from Amazon or (better) your FLGS means improving distributor sales figures and improving shelf presence, which means more new readers in the long run.

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