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I've been told that there have been adverts for 4th edition in various comics, magazines and other places that target 15-20 year olds. I haven't seen them since a) I'm 25 and b) I don't get comics every week anymore since I have to drive an hour to get them.
So, is there anyone who can point out places or links or something? I can't seem to find any myself.
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I've been told that there have been adverts for 4th edition in various comics, magazines and other places that target 15-20 year olds. I haven't seen them since a) I'm 25 and b) I don't get comics every week anymore since I have to drive an hour to get them.
So, is there anyone who can point out places or links or something? I can't seem to find any myself.
I mentioned that earlier and i was not referring to 4E. I was referring to D&D in general - like the ad in PC gamer about the whole pretending to be an elf thing.
I know, I know, I'm trying to stay out of these things, but the ad that you mentioned, specifically, has been running for a couple of years now. Yes, its been in a few comic books and also in PC Gamer and other similar magazines.
PC Gamer has its demographics squarely in the twenties, at least according to an editorial a few years back. Its not really aimed at junior high and high school kids.
With the marketing campaign they seem to be trying out for 4th edition, I'd expect more television ads (as they did back around 2000) in venues such as Adult Swim (for the upper end high school kids) and during shows like Legion of Super Heroes and The Batman (for the junior high kids).
I don't expect them to start their 4th edition push yet, but that was the point in the thread that I first mentioned this in. The marketing in traditional venues is already switching to this younger demographic before they have done the work to bring them into the traditional avenues.
I'd be interested to see how many new gamers they garnered from the MTV ads when they were playing up the tats, piercings and leather outfits in the game. I mean it . . . its possible that they did pick up some players because of this, but I'd be interested in seeing how many they picked up from this and how long they stayed.