The idea of book cover art you don't like being "the beginning of the end" for a company is very funny. The blocking for the fight in the background is rather stiff and awkward, but generally I don't show the book covers to my players anyway (maybe at the end of the book) so I don't particularly care. I'm more worried that the halfling doesn't look particularly evil, and I personally hope that the party is working for someone evil / at least the vast majority of Blood Lords are.
But evil comes in all forms, and the quality of the actual maps, NPC illustrations, etc. matters most to me!