Well either the wording has changed resently or I misunderstood something.
"On its next turn, the target must attempt to make a melee attack against you, make a ranged attack against you, target you with a spell, or include you in the area of a spell."
So now the feat is alle about making the enemy target you. So that you can function as a tank for the group. Personally i think the feat is super cool, as it somehow lets the fighter do his job.
Comepared to having mind control spells this feat is nothing.