Greyhawk has Mordenkainen, Robilar, Bigby, etc. Forgotten Realms has Elminster, Khelben, Storm, Etc. Every campaign world worth its salt has 'em. The great characters that eventually become the household names of the world they "live" in.
So who will be the future giants of Varisia? Where will they come from? Will they be the new iconics? Will they be the favored characters or literary creations of the Pathfinder authors? Will they arise from the ranks of the first player characters to walk the world of Varisia?
This inquiring mind wonders at the possibilities..........