On your home page where you have the:
"Store Blog Paizo Blog Web Fiction"
On the final day, set up a chat room where different people in the company can answer last minute questions about the kickstarter project, make any live announcements about additional add ons etc.
Sort of "pump" the Kickstarter for 24 or 36 straight hours. Maybe help get those on the fence to commit or those of us who have pledged to pledge more. Workers at Paizo could leave the chat room open on their computer while they work and jump in on a conversation. Even when they go home from work they could jump on from phone or home.
"Face to face" interaction so to speak with the community.
Just an idea.