I'm talking about my actual experience with the website. My friend that showed me the Pathfinder book didn't even know what I was talking about when I said there's two product lines. He thought their 3.5 stuff was for the Pathfinder players guide because it's not a new system, just a modified 3.5.
It needs to be made much more clear that these are two distinct products for new people. It doesn't matter that veteran Pazio fans know what's going on.