PF2 is my first serious experience with this website and I wholeheartedly agree. I'm friends with literally dozens of people who play DND 5E and PF2 was our chance to dive into a new, yet familiar system. Sending people who are skeptical of PF here, a lot of them just dismiss it. They've literally lost sales to people telling me "How much effort do they put into the product when they don't put any into their website."