Troy Taylor |
More than a few businesses, small or large, could learn a thing or two from Paizo on how to handle its customer relations.
In the past two days I've seen a well-orchestrated, concerted effort to react to customer concerns. Publisher statements, staff being made available on several messageboards to make comments, personal blog site posts, an appearance on a pod cast .... what a remarkable effort to get Paizo's side of things out and at the same time alleviate customer concerns, as well as seize the moment to launch a new product. At the same time, be as straightforward as possible with customers, providing them several options, from refunds to ways to allocate their subscription dollars.
I can only contrast that with the Wizards side of things, which is bouncing back customer service emails and not answering the customer service phone line, and from what I've seen, pretty much ignoring messageboard traffic. Plus, Wizards has no information on what it actually wants to do with Dragon and Dungeon titles.
Paizo staff correctly judged that a simple press release wasn't going to cover this transition. Best practice kudos for being receptive and responsive to your customers. It means a lot.
JoeBlank |
Agreed. The attention to customer service, and the anticipation of our questions and our needs, has been spot on.
Despite some initial concerns, the information presented as well as the manner of presentation have sold me on Pathfinder. In fact, I'm now looking forward to it more than I can recall anticipating any gaming product in the past few years.
Nice work, Paizo!
PoeticJustice |
Speaking of customer service...
I had no problem with this whole affair, in fact I supported it until I got my email bounced back by Wizards. I am the High Suzerain of a university club (DungeonsandDragons@VCU) which purchased 67 D&D Sourcebooks and over 100 boxes of minis. I have bought relatively little of anything else.
They don't want to hear my questions?
FINE! I am taking my NEVER buying another product from their D&D line again. I am resubmitting my email tomorrow morning, before I go to the Future Sight Prerelease. If it is bounced back to me again I will take my $7000/yr. expense account elsewhere.
Ross Byers RPG Superstar 2008 Top 32 |
Wizard's 'custserv@wizards.com' address isn't hooked up to anything...That's why they get bounced. However, they have a 'Email us' web form on their customer service website (Just click the 'help' link on the main wizards homepage). I suggest that everyone use that if you email to their supposed customer service address got bounced. I know I got a response.
Troy Taylor |
Wizard's 'custserv@wizards.com' address isn't hooked up to anything...
Now that's just stupid.
However, they have a 'Email us' web form on their customer service website (Just click the 'help' link on the main wizards homepage).
Yeah, but it ONLY works if you log in. I have to go to that much trouble to seek customer service? Sheesh.
I was just miffed before at Wizards. Now I'm p.o.'d
Netigy |
I can only contrast that with the Wizards side of things, which is bouncing back customer service emails and not answering the customer service phone line, and from what I've seen, pretty much ignoring messageboard traffic. Plus, Wizards has no information on what it actually wants to do with Dragon and Dungeon titles.
Hey, I wondered if the bounce back was just me. I thought maybe I typod the address or it was wrong in the press release.
Ross Byers RPG Superstar 2008 Top 32 |
Vic Wertz Chief Technical Officer |
Krypter |
Every time I read a response from WotC or one of its staff to the cancellation it just oozes arrogance, elitism and a complete lack of understanding. Paizo gets an A for marketing, and WotC fails the course. It really astounds me how badly Wizards is flubbing this and leaves me with no confidence in any digital endeavour they may attempt in the future. Paizo, on the other hand, is handling this magnificently and giving some very generous options and support to its loyal fans. I guess that's the difference between a small publisher and a lumbering behemoth like Wizards.
Darkmeer |
Y'know, I've ranted, and I've raved. I'm upset with Wizards, perhaps even enough to quit purchasing any future products from them. Simply put, they don't seem to care about their fan base. I believe they will find out first hand at GenCon or other summer conventions what was done wrong, and their $$ will be smaller than they thought I'm sure, mainly because many will talk with their wallets...
As to Paizo... You did well. The announcement was going to have backlash, and you ALL knew it. You were HERE, answering questions, even trying to stave some of our rants. You answered questions, and even had some previews of THE REAL replacement ready to go. I'm trying now to figure out how I'll afford Pathfinder as it looks like it's going to be a great product (the goblins alone rock).
You built a wonderful community of basically self-moderating folk here, and despite our anger at WotC you held strong. You held your fans with the respect we feel that we have not been given by WotC. You treat us well, and we like you. That is good marketing and customer service. That builds wonderful word of mouth advertising for you.
/d
DeadDMWalking |
I'd also like to add my positive reaction to Paizo's customer response in general. Whether it was resending a magazine that never made it to my house or responding to customer concerns (even when they were WAY too whiney) they've been wonderful.
With this change I think they've done a great job. When compared to the job being done at Wizards of the Coast, well, there is no way to compare the Celestial Mount to the lowest layers of the Abyss.
I'm not 100% sure that I'll like Pathfinder. I appreciate that you've given us a good incentive to try the product, but still made a full refund available. Even if things get reversed and Paizo continues with Dragon and Dungeon (my fondest wish of the moment) I'll certainly try it.
mevers |
I also want to add my praise to the wonderful customer service and PR of Paizo. You guys do PR right, not just as "spin" but actually as Public Relations.
The way you have responded to this was actually a big part of my decision to take up a Pathfinder subscription. I am a firm believer in voting with my wallet, and yo uguys ahve gone out of your way to be helpful and honest, and so I want to reward that.
Conversly, I think i am comitted to never buying another Wizards product ever again. Converting the Pathfinder world to Iron Heros, should have me set for gaming for years to come.
Thanks Guys, keep up the GREAT work.
daysoftheking |
I have to agree. I am sitting in Iraq right now, and D&D is one of the few ways my gaming group and I have to escape this place. We have gone so far as to scavenge any building materials we could find to construct a "gaming patio" so more of us can gather in relative comfort and play. I have had nothing but SUPERB customer service from Paizo, who have gone out of their way to help me with my shipping issues and questions. It isnt easy getting stuff shipped out here. Wizards, however, has given me nothing but hassles, over and over and OVER again.
What it simply comes down to is this: I'm going to let my dollars do my talking for me.
AvatarArt |
I am sitting in Iraq right now, and D&D is one of the few ways my gaming group and I have to escape this place.
Hey- I have a good buddy over in Afghanistan and he would no doubt love to be gaming off-duty. As for us, we'd like to offer you & your group free custom character portraits of your guys to help keep the free time fun. Please contact us for details.
Thank you.
Steve G.
Project Manager, AvatarArt
Valegrim |
yes, the customer service and the relations on these forums and keeping these forums running is quite exceptional; sadly, the shipping and those responsible for customers recieving there magazines could use some remedial training; but customer relations has done very well to fill the gaps and alliviate our frustration; thank much.
Vic Wertz Chief Technical Officer |
sadly, the shipping and those responsible for customers recieving there magazines could use some remedial training; but customer relations has done very well to fill the gaps and alliviate our frustration; thank much.
The problems you mention unfortunately come with the territory of the USPS's Periodicals class. Fortunately, we don't plan on using Periodicals class beyond the final issues of Dragon and Dungeon.
Nicolas Logue Contributor |
Bravo to all at Paizo, indeed.Just subscribed to Pathfinder.
I hope one tradition will stay: the October Horror issue :)
Joël
If my calculations are correct (they rarely are just to warn) October = Skinsaw Murders...it that's so then the tradition stands. I've seen enough spoilers from Pett to be utterly terrified of Skinsaw. Just look at the cover art. I can't think of a rendering that says "Halloween!!!" more.
Ian Hewitt |
I agree with the majority of posters here. We all love you Paizo! I heard about this news here on the Paizo site, and my initial reaction was just as shocked and appalled as the next man. But the more that I think about it, the less concerned I am.
It is clear from the leaps and bounds that Dragon and Dungeon took in recent years that the guys at the helm are the best that we have ever had. They haven't gone anywhere and now they are able to bring us their creativity unbridled by corporate concerns.
Bring on Pathfinder. Dragon and Dungeon will be missed and fondly remembered, but the future looks like it will be a happy place.
Cheers
Ian
AvatarArt |
Thanks man. daysoftheking (aka Jason D.) did contact me and explained how his support unit is either "ridiculously busy or incredibly dead."
He went on to say, "When we find time to play, we are dedicated and often stay up way too late, but its worth it to get away from here once in a while." To which I can only imagine.
Anywho, one of Jason's other hats is Games Operations Director meaning that he runs three games, "on alternating nights, every other week (mission allowing, of course)." Whats really cool to me is that it all begans with just one group, but then other soldiers showed up, became interested, and wanted to play. Apparently the group now has 15 characters run by 12 players.
We'll be doing the various portraits over the next few months and would appreciate a place to post our progress- our own web site is having issues with the Galleries. If there's room somewhere on the Paizo site, that'd be great. Maybe get some more people involved and possibly send a 'Gaming Care Package' ala Arnold bringing weights to the troops in the last Gulf War.
Thanks.
Steve G.
Project Manager, AvatarArt